← GO BACK IN TIME

1971
The Cheese Spot Scandal

French regulators began cracking down on misleading visuals in food advertising.

Still at Y&R, Jed filmed a camembert ad using shaving foam. The client took a bite on set. Jed blamed the stylist and pivoted to a deodorant pitch. It was oddly effective.

Mmm... did that actually happen?

Tell us about something that did:-)

Or add more detail about 1971 — what happened exactly?