1977
The Helicopter Champagne Drop
Luxury brands pushed boundaries with high-drama, cinematic TV spots.
Jed filmed a champagne bottle being airlifted onto a glacier. The cork hit the pilot. The landing was abrupt. Jed called it ‘unexpected realism’. The ad was banned. He entered it into Cannes anyway.
Mmm... did that actually happen?
Tell us about something that did:-)
Eamon McDaniel added this comment:
Lightning strikes in Westchester County knock out power for millions of New Yorkers. A perfect night for a stroll down Broadway beneath the stars. Luckily the power was restored in time for a screening of Star Wars.
Dug Falby added this comment:
…and a long walk in the dark down from the 7th floor?